2012 Bain & Company & Fondazione Altagamma (2012): 2012 Luxury Goods Worldwide Market Study, 11th Edition, Milan: Bain & Company/ Fondazione Altagamma. Kapferer, J.-N. (2012): Abundant rarity: The key to luxury growth Kapferer, J.-N. & Bastien, V. (2012): The Luxury Strategy - Break the rules of marketing to build luxury brands. (Book Review). Kastanakis, M.N. & Balabanis, G. (2012): Between the mass and the class: Antecedents of the “bandwagon” luxury consumption behavior Kim, K.H.; Ko, E.; Xu,B. & Han, Y. (2012): Increasing customer equity of luxury fashion brands through nurturing consumer attitude Kuksov, D. & Xie, Y. (2012): Competition in a Status Goods Market Magnoni, F.; Roux, E. & Valette-Florence, P. (2012): The impact of step-down line extension on consumer-brand relationships: A risky strategy for luxury brands PWC (2012): Market Vision Luxury - Challenges and opportunities in the new luxury world: winners and strategic drivers. Milan: PWC Strategy. Romani, S.; Gistri, G. & Pace, S. (2012): When counterfeits raise the appeal of luxury brands Roland Berger (2012): Der deutsche Luxusmarkt wächst rasant - Markstudie. Munich: Roland Berger. Trinh, V.-D. & Phau, I. (2012): The Overlooked Component in the Consumption of Counterfeit Luxury Brands Studies: Materialism - A Literature Review Winkelmann, R. (2012): Conspicuous consumption and satisfaction
2012 Bain & Company & Fondazione Altagamma (2012): 2012 Luxury Goods Worldwide Market Study, 11th Edition, Milan: Bain & Company/ Fondazione Altagamma. Kapferer, J.-N. (2012): Abundant rarity: The key to luxury growth Kapferer, J.-N. & Bastien, V. (2012): The Luxury Strategy - Break the rules of marketing to build luxury brands. (Book Review). Kastanakis, M.N. & Balabanis, G. (2012): Between the mass and the class: Antecedents of the “bandwagon” luxury consumption behavior Kim, K.H.; Ko, E.; Xu,B. & Han, Y. (2012): Increasing customer equity of luxury fashion brands through nurturing consumer attitude Kuksov, D. & Xie, Y. (2012): Competition in a Status Goods Market Magnoni, F.; Roux, E. & Valette-Florence, P. (2012): The impact of step-down line extension on consumer-brand relationships: A risky strategy for luxury brands PWC (2012): Market Vision Luxury - Challenges and opportunities in the new luxury world: winners and strategic drivers. Milan: PWC Strategy. Romani, S.; Gistri, G. & Pace, S. (2012): When counterfeits raise the appeal of luxury brands Roland Berger (2012): Der deutsche Luxusmarkt wächst rasant - Markstudie. Munich: Roland Berger. Trinh, V.-D. & Phau, I. (2012): The Overlooked Component in the Consumption of Counterfeit Luxury Brands Studies: Materialism - A Literature Review Winkelmann, R. (2012): Conspicuous consumption and satisfaction
